B Corporation (or B Corp) is a certification for ethical businesses who work not just for profit, but to benefit people and the planet.
Find out more about our B Corp Accrediation and the B Corp movement online here: B Corp - Pure Outdoor
We don’t want to mark our own homework on ethics, so by joining the B Corp movement, we're committed to continual improvement.
Based on the B Impact assessment, Pure Outdoor earned an overall score of 93.8. The median score for ordinary businesses who complete the assessment is currently 50.9.
We're committed to continual improvement and as part of this, we aspire to be transparent with our progress. We submit an annual Impact Report every February. Check out what we've got up to and how we got on this year
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